I design value
bridges between
humans & brands
I surface authentic needs and goals to ensure sustainable connections. Strategy, UX, and product design that makes technology more human.
10+ YearsDesigning digital
experiences that matter
Trusted worldwide
Working with startups, SMBs, and established enterprises across Romania, Belgium, Canada, the U.S., U.K., and beyond.
Impact at Scale
Over a decade of designing digital experiences across industries and continents.
Ways I can help your business
Bespoke product design and strategy for every stage of your digital journey — from idea to scale.
Zero to One
Leading you through designing and launching an innovative product. From vision to validated prototype, ready to present to investors or launch to market.
- Product Strategy
- User Research
- Prototyping
- MVP Design
Enhance & Grow
Level up through re-architecting an amazing customer experience. Align your business goals with real customer needs and discover growth opportunities.
- UX/UI Audit
- Competitive Analysis
- Redesign Strategy
- Conversion Optimization
Transform
Guiding strategic initiatives of mature organizations to re-invent their digital experiences across all touchpoints and stakeholders.
- Digital Transformation
- Design Systems
- Stakeholder Workshops
- Innovation Strategy
What clients are saying
Don't just take my word for it — here's what real clients have to say about working together.
In the more than 5 years that I've worked with Max, I've always been impressed with his ability to fully grasp a project and deliver more than what was asked. He's very creative.
Riel Roussopoulos
Product Manager, iXLd Media
Collaboration with Max went without a hitch. He also offered plenty of insights and suggestions that went beyond the original scope — a true strategic partner.
Alex Negru
CEO, Minutizer
We've worked with Max a number of times on various projects. He has always over-delivered and delivered quickly. A reliable partner you can count on.
Bob Landstrom
Principal, Green Circle
Real results for real clients
See how my strategic approach delivers measurable outcomes for businesses.
E-commerce Redesign Case Study
A complete overhaul of an e-commerce platform for a fashion retailer facing declining sales and poor user engagement.
Challenge
The client's outdated website had a high bounce rate (75%) and low conversion rate (0.8%), resulting in declining online sales.
Solution
Implemented a complete redesign with mobile-first approach, streamlined checkout process, and enhanced product visualization.
Results
- 35% increase in conversion rate
- 50% reduction in cart abandonment
- 42% increase in average order value

My Journey
With over 22 years in the online industry and a decade focused on product & experience design, my journey started as a freelance web designer and evolved into architecting digital experiences for startups, SMBs, and established enterprises across Europe and North America.
My job is to make technology more human. I research, design, and develop bespoke solutions for each client's goals — surfacing key details by challenging core perspectives and asking sharp questions. When you work with me, you're talking directly to the strategist and the designer. No cookie cutting, no outsourcing.
I'm committed to continuous learning — it keeps me on top of the game and opens my mind to innovative ideas. Let your business goals dictate your technology, not the other way around.
Selected work
A selection of projects showcasing my approach to product strategy, experience design, and measurable outcomes.
SaaS Platform Redesign
Reimagined the user experience for a data management platform, improving user retention and reducing churn.
FinTech Mobile App
End-to-end product design for a cryptocurrency platform, from user research to production-ready UI.
E-commerce Experience
Strategic UX audit and redesign for a retail platform that drove measurable conversion improvements.
How we'll work together
User-centered, as fast as 8 weeks from start to finish. A structured approach that ensures sustainable results.
Discover
Understand business goals, customer needs, market context, and resources. Engage stakeholders through user-centered research.
Define
Develop the product design thesis. User journey mapping, core workflow diagrams, sprint planning, and MVP feature alignment.
Develop
Sprint from proof of concept to MVP to production-ready. Focus on highest-value, highest-impact components with data-driven decisions.
Deliver
Ship and evolve. Deliver a codified design process and visual design library, then transition from active partner to advisor.
Ready to start your project?
Let's discuss how I can help achieve your business goals.
Free resources & insights
Valuable content to help you improve your digital presence and achieve better results.
Free Resources
Website Audit Checklist
A comprehensive checklist to evaluate your website's performance, UX, and conversion potential.
Download FreeUX Design Guide
Learn the fundamentals of user experience design and how to apply them to your digital products.
Download FreeConversion Rate Optimization Toolkit
Practical strategies and tools to improve your website's conversion rate.
Download FreeDigital Marketing Playbook
Essential strategies and tactics to promote your business online and reach your target audience.
Download FreeInsights & Articles
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Get a quick estimate
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Frequently asked questions
Answers to common questions about my services, process, and approach to design and development.
What is your typical project timeline?
Project timelines vary based on scope and complexity. A typical website design and development project takes 4-8 weeks from start to finish. During our initial consultation, I'll provide a more accurate timeline based on your specific requirements.
How do you price your services?
Pricing depends on the project's complexity and the resources required. I offer customized quotes after discussing your needs in detail. Factors include design complexity, development hours, and any additional services.
What is your design process?
My design process involves understanding your goals, conducting research, creating wireframes and prototypes, and refining the design based on your feedback. I ensure the final product aligns with your brand and meets user needs.
What kind of support do you offer after launch?
I provide ongoing support to ensure your website runs smoothly. This includes bug fixes, content updates, and technical assistance. I also offer maintenance packages for long-term support and updates.
How do you handle revisions and feedback?
I value your feedback and offer multiple revision rounds to ensure you're satisfied with the final product. I'm committed to making the necessary adjustments to meet your expectations.
Let's connect
Book a complimentary strategy session and receive personalized recommendations for your digital presence.
Free 30-Minute Strategy Session
Book a complimentary consultation to discuss your project and receive personalized recommendations for your digital presence.
- Website audit with actionable insights
- Competitive analysis of your industry
- Strategic recommendations tailored to your goals
No obligation. Limited spots available each week.
Hey, what's in your way?
Ready to discuss your project? Let's talk about how design can help you reach your goals.
Contact Information
I'll talk straight, operate with transparency, and communicate honestly. Feel free to reach out with any questions or project inquiries.